In June 2022, Aston Villa announced the start of a process to review their Club visually, including exploring a redesign of the current Club crest. Following an extensive period of fan consultation,...

Earlier this year Aston Villa announced their intention to begin the process of redesigning the current club crest, alongside a wider visual identity review. Today, ahead of the weekend of football,...

Bradford City AFC proposed the club’s new identity, following the Your City, Your Say project which has been consulting with supporters over the past 12 months about the club’s brand, and how they...

Swansea City revealed its updated club crest for the 2022-23 campaign. The crest will adorn the club's home, away and goalkeeper kits throughout the upcoming Championship season, as well as on the...

Fiorentina unveiled their new visual identity and logo, which will be used from the 2022/23 season. The manifesto is a statement of the club's identity and its deep roots but also a commitment that the...

The Mexican national side have revealed a new crest. To be debuted on kits in 2022, with a view to be carried at the Qatar 2022 World Cup too, the new emblem is a departure from the previous and both...

The Costa Rican national side have unveiled a new crest. The forward-thinking process behind the new design has created an ultra-modern but understated team badge focussed on the nation’s initials.